Real estate sign riders are used primarily to provide more information. Those who have seen a real estate sign before, it is almost guaranteed that they have seen a sign rider as well.
Real estate sign riders are attached directly to your primary real estate sign. Sign riders can be mounted on top of the primary sign, inserted into a special frame on the underside of the primary sign, or placed next to the primary sign. Either way sign riders for real estate add an extra boost to your message, delivering the extra attention that you are looking for.
What are some commonly used real estate sign rider ideas?
Some commonly used real estate sign rider ideas are ‘Sold’, ‘For Lease’, ‘Just Listed’, ‘Sale Pending’, ‘Fully Renovated’, ‘Open House Sunday’, ‘New Kitchen’, ‘Hot Tub’, ‘Pool’, ‘Book a Visit’, ‘Call me Today’, etc.
Having a call to action like the last two examples is a good idea for a real estate sign rider. Asking prospects to take action can sometimes get them excited about the idea of a new house and they may book an appointment with you immediately.
There are some unique real estate sign riders out there as well. You may find some of them hilarious like if under a primary ‘For Sale’ or ‘For Rental’ sign there is a sign rider that says ‘Not haunted’ or ‘Zombie-free’.
Do sign riders detract attention from the primary sign?
Sign riders usually don’t detract attention from the primary sign. In fact, they enhance the message of the primary sign. Whenever a viewer sees a sign rider, his attention will next go to the primary sign or vice versa.
If the idea is to sell real estate, every little information matters. Sometimes a sign rider is simply essential as it provides information not available from the primary sign. For example, a primary sign may say ‘Sale’ and a sign rider may say ‘4 Bedroom’. The sign rider, in this case, maybe the deciding factor in clinching the sale.
Are all real estate sign riders the same?
While all real estate sign riders essentially serve the same purpose-to provide extra information, they can be made of different materials. You can customize them or choose from available templates. Generally, the material needs to be durable and the printing needs to be resilient to withstand weather conditions.
Here are the different types of real estate sign riders:
This is the most affordable material to make sign riders for real estate. It may not be the most durable option but for temporary usage corrugated plastic made sign riders are perfect. Crisp Printing is also possible with such material.
Rigid plastic is more durable than corrugated plastic. If prolonged usage is anticipated then you can use rigid plastic made real estate sign riders. It is more affordable compared to aluminum sign riders. However, it may fade if left out long enough.
Aluminium sign riders are the most durable option. Aluminium sign riders will not be much affected by weather conditions. They will not rust and can last years outside. They are perfect for contact information, brand signs, and more.
Magnetic sign riders are a great attraction and work well if the base is made of aluminum. They have more modern appeal than other types of sign riders. They can last a while but can also be easily stolen.
Advantages of real estate sign riders
One great advantage of a real estate sign rider is that you can customize it. You can choose the material, font, colors, and language to match the feel of the property you are trying to sell.
Also, they are a great marketing tool. Any passerby on a car or on foot will be able to see it.
Does ordering real estate sign riders online have any benefits?
If you are ordering real estate sign riders online, you will certainly benefit from getting everything done ‘under one roof’. You can order sign riders either from a template or may choose to customize it. More likely than not the quality of the material and the printing process will be assured.
Do you have any questions about sign riders for real estate?